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Royal Match

AI, 3D and live-action campaign

Project Details

Client

Dream Games

Game / App

Royal Match

My Role

Concept · Script · Storyboard · Creative Direction · Talent Selection · AI Visual Development · Compositing · Editing · Sound

Project Overview

Dream Games asked us to explore an AI-driven visual direction while preserving Royal Match's established brand style. I developed the concept, script, and storyboard, selected the talent, and led a small 3D team while collaborating directly with Dream Games through multiple rounds of review and refinement.

After the concept was approved, I directed the 3D animation and renders, developed supporting characters and environments with generative AI, and composited them with client assets and 3D production. I then completed the edit and sound design, using AI as part of the production workflow rather than allowing the technology to dictate the concept.

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